Affiliate media kit template for publishers

Why a short kit wins

An affiliate manager reviewing applications wants the answers to a few questions on one page, with numbers they can check. A long deck with rounded-up traffic gets set aside.

The template

Change the words in brackets. One page.

Site: [name and link]
What we publish: [reviews / comparison / deals / cashback / newsletter], about [topics]
Traffic: [monthly range] visits, mostly from [countries], via [search / social / email], from our own analytics on [date]
Audience: [who reads, in one sentence]
Placements: [review page, comparison table, newsletter slot, homepage feature]
Disclosure: [where it appears next to each affiliate link]
Brand bidding: [we do not bid on brand names / we follow each programme’s rule]
Programmes we work with: [networks or brands, with permission]
Check us: [your Found page link]

Before you send it

• Take traffic numbers from your own analytics and note the date. Be ready to share a screen recording.
• Make sure your disclosure is next to the link, before the reader clicks. The US Federal Trade Commission asks for clear disclosure of affiliate relationships. A summary, not legal advice.
• Ask managers you already work with for a review on Few Found; their words answer the next manager’s questions.

Sources

Every rule above was read against these on 9 Nov 2026. Rules change: check the source before you rely on it.

1. US Federal Trade Commission, Disclosures 101 for Social Media Influencers, November 2019.